Snapchat continues to rank among the leading platforms for advertising, thanks to its young audience and creative ad formats. To succeed in social media marketing, it’s crucial to manage finances wisely and ensure timely payments for ad campaigns. Virtual cards have become essential tools for media buyers and marketers, addressing multiple challenges at once. First, they simplify topping up advertising accounts, eliminating delays often associated with bank transfers or other payment methods. Second, they enable precise control over the budget for each campaign, which is particularly beneficial when managing multiple accounts or clients. Each virtual card can be customized for specific tasks. For instance, one card might be dedicated to a primary ad account, while another could be used for testing new creatives or running smaller campaigns. This approach helps prevent confusion in expenses and enhances budget management for advertising. In this article, we’ll explore the top 3 virtual cards for paying for Snapchat Ads. However, all the cards we discuss are also compatible with other popular advertising platforms.
PSTNET
PSTNET virtual cards are specifically designed for media buyers and pre-configured for ad platforms. Issuing a card for Snapchat takes just a few minutes via the user dashboard, and there’s no limit to the number of cards you can create. These cards operate on Visa/Mastercard payment networks and are well-accepted by Snapchat’s security systems.
A standout feature of PSTNET virtual cards is the lack of fees for transactions, withdrawals, or operations involving blocked or frozen cards. For media buyers, the PST Private program offers exclusive benefits, including 3% cashback on ad spending, a 3% funding fee, and up to 100 free cards issued per month.
Key Features:
- BINs: Over 25 trusted BINs from U.S. and European banks.
- BIN Checker: Provides detailed information on PSTNET cards, such as billing thresholds, average spend, and decline rates.
- Team Workflow: Set card limits, assign tasks, and define team roles.
- Budget Management: Access detailed financial reports.
- Funding Options: Supports 18 cryptocurrencies (BTC, USDT TRC20, ERC20, etc.), SWIFT/SEPA bank transfers, and Visa/Mastercard cards.
- Registration: Sign up using Apple ID, Google, Telegram, WhatsApp, or email.
- Customer Support: Available 24/7 via Telegram, WhatsApp, or live chat.
Brocard
Brocard issues universal Visa/Mastercard virtual cards for advertising. However, selecting the appropriate BINs for Snapchat requires manual input.
The service applies a fee structure, including a decline fee based on transaction amounts and overall decline rates. If the decline rate exceeds 25%, the cards are blocked. Card issuance is instant upon funding the account with at least $500, which is credited to a unified user balance. This balance is then used to fund the cards.
Key Features:
- BINs: 20 BINs covering the U.S., Europe, the UK, and Colombia.
- Team Workflow: Task delegation and role assignment within the team.
- Budget Management: Tools and financial reports available via the dashboard.
- Funding Options: Supports USDT (TRC20 and ERC20) and partner services.
- Registration: Requires filling out a standard website form, followed by KYC verification (uploading a selfie with an ID and waiting up to 24 hours).
- Customer Support: Accessible 24/7 via live chat.
Spendge
Spendge is a platform for issuing and managing virtual cards optimized for advertising. Cards operate on the Visa payment network, and there’s no limit to the number of cards you can create. After registering, users must wait for data verification before gaining access to card issuance.
A key advantage of Spendge is its transparent fee structure. Internal payments between accounts are free, transaction fees are 1% + $0.30, and funding fees start at 3%.
Key Features:
- BINs: 10 BINs from U.S. and European banks.
- Team Workflow: Create team accounts and allocate cards to team members.
- Budget Management: All transactions are reflected in the user dashboard.
- Funding Options: Supports USDT (TRC20, ERC20), BTC, SWIFT/SEPA bank transfers, Visa/Mastercard cards, Capitalist, and partner service transfers.
- Registration: Submit user data and track real-time registration status in the dashboard.
- Customer Support: Available via Telegram or live chat.
Using virtual cards for Snapchat advertising can significantly enhance budget management and simplify campaign execution. The three services discussed, PSTNET, Brocard, and Spendge, offer solutions that optimize spending and improve financial control. The right virtual card for you depends on your specific needs and your company’s advertising strategy for Snapchat. Integrating these payment tools not only streamlines payments but also allows you to focus on crafting creative solutions to attract your Snapchat audience.